- index cards
- routine of your life
- oblique strategies
- random generation
- internet search/google wack
- group ranting
- Main Concept - Working Title - Slogan
- main idea
- project plan
- can it sell?
- market comparison
- Vidiogame - "game mediated by a computer"
- Videogame Essential Components - "gameplay, rules, objective"
- Serious Game Design Industry - "the business of using videogames or videogame technologies for purposes other than entertainment"
- Advergames - "the use of videogame technologies for deepening brand engagement"
What are SERIOUS games?
What are the 3 levels of Advergame involvment?
- in-game product placement
- loss leader, web location based play
- influence production, designed message, propaganda